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By TM News
•
26 Sep, 2023
ARLINGTON, Texas -- It seems like a no-brainer. When you’re driving, pay attention! Distracted drivers are everywhere. Whether it’s talking on the phone, texting or doing your makeup commuting can be crazy. “Texting and driving frustrates everybody. I mean, we're as frustrated as the first responders.” Mark Lucas-Kelly told NewsFix. So to make an impact, folks with Lucas Funeral Home set up billboards around DFW. They say the more folks get the word out about this issue, the bigger the impact. “The PSA video that shows that true story of the driver hitting the little girl in the stroller was very impactful," Kelly said. Arlington filmmaker Tyler Case wanted to make it his mission to get people to pay attention. “Every single person is guilty of distracted driving," Case said. "That's why I wanted to put it out there, because that's something everyone can relate to." The new PSA is hitting some folks pretty hard, and it was inspired by a true tragedy back in 2014. Daniel Bingenheimer’s 7-month old -son, David, was killed by a distracted driver. “He went into very graphic detail and said that he picked up his son and walked over to the lady in the car and said, 'Look what you did to my baby,'” Case said. “I think that's what's really going to grill people who watch it. And hopefully, changes minds and opens eyes.” And that’s a message that really needs to be driven home.
By PRWEB
•
26 Sep, 2023
This is a subtitle for your new post
By PRWEB
•
26 Sep, 2023
Lucas Funeral Homes and Cremation Services has taken a commendable step towards supporting the future of the funeral profession by launching the Lucas Annual Scholarship. This merit-based initiative is designed to assist students who are keen on making significant contributions to the funeral industry. The scholarship emphasizes the importance of education and aims to alleviate the financial burdens associated with it. Candidates showcasing outstanding academic accomplishments, a deep-rooted commitment to community service, and a genuine passion for funeral service stand a higher chance of being selected. Jimmy Lucas, the Owner of Lucas Funeral Homes, expressed his pride in this endeavor, emphasizing the importance of investing in the upcoming generation of funeral service professionals. Lucas Funeral Homes and Cremation Services has taken a commendable step towards supporting the future of the funeral profession by launching the Lucas Annual Scholarship. This merit-based initiative is designed to assist students who are keen on making significant contributions to the funeral industry. The scholarship emphasizes the importance of education and aims to alleviate the financial burdens associated with it. Candidates showcasing outstanding academic accomplishments, a deep-rooted commitment to community service, and a genuine passion for funeral service stand a higher chance of being selected. Jimmy Lucas, the Owner of Lucas Funeral Homes, expressed his pride in this endeavor, emphasizing the importance of investing in the upcoming generation of funeral service professionals. Read the full press release here .
By ©2016 CBS Local Media
•
26 Sep, 2023
A Tarrant County funeral home is using a little dark humor to remind people not to text while driving. The Lucus Family of Funeral Homes has several billboards set up across the area. They read: “Don’t text and drive. We can wait.” The family owned business was looking for a fresh approach to billboards, after years of not having any. “We had planned to say ‘don’t text and drive’ but we tinkered around with it a little more,” Mark Lucus-Kelly says. “My cousin Jimmy came up with the ‘we can wait’ part and we were like ‘That’s it’.” This was their response to the amount of deaths in North Texas that are caused by distracted driving. The Lucus Family of Funeral Homes runs several facilities across Tarrant County. Kelly says too often these victims of texting while driving end up with them. “It drives us and the first responders crazy,” he says. “Texting while driving causes accidents that are so preventable. And we’re like the final responders. We see these grieving families and the loss that could have been prevented.” This ad campaign is bringing the Lucus Family of Funeral Homes the most attention they’ve ever had, and most of it is good. “We had a lady call us and say that billboard was some of the best use of advertising dollars she’d ever seen,” Kelly says. And when they were coming up with their slogan, Kelly says they were trying to find the most meaningful way to come across, even if it meant injecting a little dark humor. “We think the ‘we can wait’ part is especially impactful, since it’s coming from a business that deals with death,” he says. “We like to honor everyone that comes to us, but we certainly don’t want to rush anybody to that, you know?”
By TM News
•
26 Sep, 2023
ARLINGTON, Texas -- It seems like a no-brainer. When you’re driving, pay attention! Distracted drivers are everywhere. Whether it’s talking on the phone, texting or doing your makeup commuting can be crazy. “Texting and driving frustrates everybody. I mean, we're as frustrated as the first responders.” Mark Lucas-Kelly told NewsFix. So to make an impact, folks with Lucas Funeral Home set up billboards around DFW. They say the more folks get the word out about this issue, the bigger the impact. “The PSA video that shows that true story of the driver hitting the little girl in the stroller was very impactful," Kelly said. Arlington filmmaker Tyler Case wanted to make it his mission to get people to pay attention. “Every single person is guilty of distracted driving," Case said. "That's why I wanted to put it out there, because that's something everyone can relate to." The new PSA is hitting some folks pretty hard, and it was inspired by a true tragedy back in 2014. Daniel Bingenheimer’s 7-month old -son, David, was killed by a distracted driver. “He went into very graphic detail and said that he picked up his son and walked over to the lady in the car and said, 'Look what you did to my baby,'” Case said. “I think that's what's really going to grill people who watch it. And hopefully, changes minds and opens eyes.” And that’s a message that really needs to be driven home.
By PRWEB
•
26 Sep, 2023
This is a subtitle for your new post
By PRWEB
•
26 Sep, 2023
Lucas Funeral Homes and Cremation Services has taken a commendable step towards supporting the future of the funeral profession by launching the Lucas Annual Scholarship. This merit-based initiative is designed to assist students who are keen on making significant contributions to the funeral industry. The scholarship emphasizes the importance of education and aims to alleviate the financial burdens associated with it. Candidates showcasing outstanding academic accomplishments, a deep-rooted commitment to community service, and a genuine passion for funeral service stand a higher chance of being selected. Jimmy Lucas, the Owner of Lucas Funeral Homes, expressed his pride in this endeavor, emphasizing the importance of investing in the upcoming generation of funeral service professionals. Lucas Funeral Homes and Cremation Services has taken a commendable step towards supporting the future of the funeral profession by launching the Lucas Annual Scholarship. This merit-based initiative is designed to assist students who are keen on making significant contributions to the funeral industry. The scholarship emphasizes the importance of education and aims to alleviate the financial burdens associated with it. Candidates showcasing outstanding academic accomplishments, a deep-rooted commitment to community service, and a genuine passion for funeral service stand a higher chance of being selected. Jimmy Lucas, the Owner of Lucas Funeral Homes, expressed his pride in this endeavor, emphasizing the importance of investing in the upcoming generation of funeral service professionals. Read the full press release here .
By ©2016 CBS Local Media
•
26 Sep, 2023
A Tarrant County funeral home is using a little dark humor to remind people not to text while driving. The Lucus Family of Funeral Homes has several billboards set up across the area. They read: “Don’t text and drive. We can wait.” The family owned business was looking for a fresh approach to billboards, after years of not having any. “We had planned to say ‘don’t text and drive’ but we tinkered around with it a little more,” Mark Lucus-Kelly says. “My cousin Jimmy came up with the ‘we can wait’ part and we were like ‘That’s it’.” This was their response to the amount of deaths in North Texas that are caused by distracted driving. The Lucus Family of Funeral Homes runs several facilities across Tarrant County. Kelly says too often these victims of texting while driving end up with them. “It drives us and the first responders crazy,” he says. “Texting while driving causes accidents that are so preventable. And we’re like the final responders. We see these grieving families and the loss that could have been prevented.” This ad campaign is bringing the Lucus Family of Funeral Homes the most attention they’ve ever had, and most of it is good. “We had a lady call us and say that billboard was some of the best use of advertising dollars she’d ever seen,” Kelly says. And when they were coming up with their slogan, Kelly says they were trying to find the most meaningful way to come across, even if it meant injecting a little dark humor. “We think the ‘we can wait’ part is especially impactful, since it’s coming from a business that deals with death,” he says. “We like to honor everyone that comes to us, but we certainly don’t want to rush anybody to that, you know?”
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